Plant or position your needlepoint ivy in a location where it can receive bright, indirect sunlight for at least four hours each day. Avoid locations that receive direct sunlight; according to Clemson University Cooperative Extension, exposing ivy to direct sunlight will slow its growth.
Irrigate the needlepoint ivy thoroughly once every seven to 10 days; provide as much water as necessary to evenly moisten the soil. Allow the top 1/2 inch of soil to dry to the touch before watering again.
Fertilize your needlepoint ivy every three to four weeks while the plant is actively growing. Feed the plant with a balanced, water-soluble chemical garden fertilizer or organic alfalfa meal fertilizer. Apply the fertilizer product according to the instructions on the packaging.
Cut discolored, diseased or dead foliage from the plant with sharpened and sterilized pruning shears. Pull up any growth that is growing outside of its intended area; needlepoint ivy is notorious for escaping its borders.
Monitor your needlepoint ivy for insect pests such as aphids, scales, mites, mealybugs and whiteflies. Spray plants with a directed stream of water to rinse away unwanted insects; do this in the early morning to give the foliage all day to dry. Treat affected ivy plants with an insecticide product if the problem persists or if the plant's health starts to decline.