Vacuum your chenille couch weekly with the upholstery attachment of your vacuum. Vacuum under cushions and in crevices to remove dust and debris that has become embedded in between fibers.
Rotate and turn couch cushions weekly so that they wear evenly. This will prolong the life of the chenille fabric.
Blot up stains with a clean cloth as soon as you notice them. Let the rest of the stained material dry completely and scrape off the stain with a plastic spoon. Blot a dry cleaning solvent on the stain if you can still see it. Use a dry cleaning solvent designed for chenille.
Soak a baby brush in clear water and brush it over the chenille to restore the nap.
Treat the upholstery with a stain repellent every year.