Unlike other materials, including nylon and bamboo, wool rugs resist crushing from furniture and heavy foot traffic. Because of the natural spring-like texture of wool fibers, wool rugs bounce back even after washing, retaining their beauty and form.
Wool resists stains and dirt because of a natural wax-like coating on the fibers. The waxy substance repels liquid and dirt, keeping it on the surface where it's easy to clean with warm water and a sponge.
Wool rugs are naturally fire resistant and unlike synthetic fibers, wool will not melt. Wool also absorbs moisture from the air, reducing humidity and alleviating some asthma and emphysema symptoms. It is hypoallergenic and antibacterial.
Inside the home, wool rugs deaden excessive noise, insulate bare floors and cushion hard surfaces. Outside the home, wool is biodegradable and a renewable resource.