Lay down the facade so that it is facing upward toward the sky. This project is best done in a large space like an auditorium, or on a lawn if the weather permits. Lay down tarps under the facade to protect the ground or floor underneath.
Spray paint the facade a light brown. The base color will be the color seen between bricks. This light brown is the color of mortar.
Tape the edges of each brick using painter's tape. You should skip this step if you're painting on a cardboard facade because the tape could rip off the paper face of the cardboard. If you can't use painter's tape, you will need to paint the boundaries of each brick by hand.
Paint each brick in a slightly darker brown. Use spray paint if the mortar between bricks has been completely protected by the painter's tape. Otherwise, use acrylic paint.
Sponge paint each stone with a lighter shade of brown. Dip the sponge in the lighter brown paint, wipe off excess paint and dab each stone with the sponge. This will add texture and realism to the stones.
Remove the painter's tape and go over each edge with a detail brush to make the edges of the bricks look less straight and slightly more realistic.