Scan media outlets such as HGTV (see Resources) for opportunities to have your home featured. Look out for local casting calls and regularly check home and garden publications and media outlets for media opportunities.
Take professional-looking photographs by studying the basics of photography and taking photos of your home after it has been cleaned and when the lighting conditions are optimal. Use additional lighting sources as needed to help take better pictures. Hire a professional photographer who specializes in real estate if you are unfamiliar with taking professional photos; a professional will know how to take good-looking pictures that highlight the best parts of your home.
Showcase a unique idea or item used in your home's design and decor in the photographs. Check recent home features done by the same media outlets you are targeting and ensure that you are not presenting something that they have already covered -- redundancy decreases the chances of your home being featured.
Put together a pitch for your home to be featured by scanning recent articles that touch on areas of your home's design and creating a relevant and compelling story. Focus on the aspects of your home's design that set it apart from others like it, and highlight why your home should be featured. Be persistent as you contact editors and producers of home-related publications and shows and pitch them your home feature.